5 Customers You Should Fire

New Orleans: "La Divina" gelateria w...
New Orleans: “La Divina” gelateria was one of the first business back open after Hurricane Gustav. Interior view with unusually large number of customers taking advantage of the wi-fi internet connection, as substantial parts of the city were still without electricity or cable internet. (Photo credit: Wikipedia)

Steve Cody, inc.com


In 18 years of running my own business, I’ve found it’s important to know when to turn the tables and fire a client. Here are those five times.

You may know Inc.com as I do: It’s a ver­i­ta­ble trea­sure trove of best prac­tices wh…

RT @Inc: Ever fired a customer? 5 good reasons to ditch an evil client, by @RepManCody @Peppercom @Inc http://flip.it/IUsuG http://flip.it/HgPlO

5 Customers You Should Fire

How REI Put A Bow On Social Marketing

How REI Put A Bow On Social Marketing And Wowed Customers
By Ekaterina Walter, fastcompany.com

As mar­keters, we talk a lot about real-time response and true social agili­ty. But very few brands were able to mas­ter the art. So is agile mar­ket­ing a myth?

A lot of brands strug­gle with agili­ty in mar­ket­ing: think­ing on their feet,…

RT @FastCompany: How REI Put A Bow On Social Marketing And Wowed Customers http://flip.it/yOEWn http://flip.it/BAEmL

How to wrangle control over your contacts

Tech Trends: Tools for Managing Contacts
John Brandon, inc.com


We tried out two basic CRM tools that help organize contacts—and stay in touch with them.

I always thought cus­tomer rela­tion­ship man­age­ment soft­ware was strict­ly for sales­peo­ple.

Recent­ly, I’ve been read­ing a lot abou…


EPIC 2012 • October 14-17, 2012 • Savannah, GA

EPIC 2012 • October 14-17, 2012 • Savannah, GA.

Understanding the customer experience with social networks

Forrester Customer Experience Forum 2011 - iCr...
Forrester Customer Experience Forum 2011 – iCrossing (Photo credit: iCrossing)

Hurry up, the customer has a complaint – The Boston Globe.

A number of companies are now developing positions such as Chief Twitter Officer, Chief Facebook officer, LinkedIn, YouTube etc. due to the growth of customer feedback in online web 2.0 communities and the need to address it.