Apparently, charging $7 for a cup of coffee makes suckers believe it tastes better

Apparently, charging $7 for a cup of coffee makes suckers believe it tastes better
By Sarah Miller, grist.org

Star­bucks has come out with some super fancy new cof­fee that costs $7. Sup­pos­ed­ly it tastes real­ly awe­some. (At that price it bet­ter taste like God’s balls.) Come­di­an Jimmy Kim­mel was skep­ti­cal that it was real­ly all that, and he hel…

RT @grist: Watch Jimmy Kimmel’s hilarious taste taste of the new $7 Starbucks coffee http://flip.it/ol724 http://flip.it/RC6MF